What is it?
Conversion Rate Optimization
Increasing web sales based on customer tracking and behavioural analysis
Our CRO
Our CRO service is the combination of several services such as Analytics, Design Optimisation (UX/UI), Speed Optimisation, Search Optimisation on the website itself, Catalogue Optimisation, Text Content Optimisation, etc.
The purpose of this service is to analyse the behaviour of the users of a website and increase the conversion rate (sales) depending on the data derived from these analytics. Therefore, depending on what data the analytics give us, we will make decisions regarding the type of optimisation that the website needs, such as the services mentioned above.
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Our CRO packs are integral packs in which we already include the services derived from the CRO analytics.
Methodology
Project start-up
We will adapt your website to collect user information as accurately as possible, analysing the Interaction Flow and sales capacity.
From here we will create an initial report and monthly development proposal with various targets to increase the conversion rate of your project for 3, 6 and 12 months.
Monthly development and reporting
We provide a monthly evaluation of the improvements obtained in the optimisation and establish the next tasks to be carried out based on the monthly analytics.
The schedule of tasks is prioritised and recalculated depending on the client’s necessities and 1 or 2 weekly meetings are held to see the progress of the development.
Faq
Frequently Asked Questions
Short answers to the most frequently asked questions we receive from our clients about our CRO service.
How much does the CRO service cost?
The cost of our CRO service depends on the type of project and the time our clients require to invest in this optimisation.
Normally CRO services are usually budgeted in monthly instalments with an initial analysis of the state of the website at the beginning of the project to observe its sales evolution every three months.
How long does a CRO service take?
It depends on the initial state of the project. Typically, results start to show after three months, reaching a significant point of optimisation after 6 to 12 months.
From this point onwards, CRO maintenance is carried out as web technologies change and evolve, so the conversion rate has to evolve alongside them.
Have a Project in Mind?
Let’s talk more about your project and your main goal for the next 3 to 6 months so that we can analyse it in detail.
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